Posts by Esther Bolkin

As we welcome in the New Year year and during this unprecedented moment, our thoughts land firmly on the eyes. At a time when we’re sporting masks throughout the day to day, it’s no longer the smile that welcomes friends and clients or makes that first impression, that job now belongs to the eyes. Never […]

Anticipation has been high, as has nervous energy. Waiting for something to happen can make everything feel much more daunting than the actual, happening itself. The wait is over Lash Lovers, and we can once again start working. But how? With very few best-practice sanitation guidelines in place for salons or brow/lash bars, the ins-outs […]

Welcome back to From The Manual our complete series on the application of Classic eyelash extensions. In this blog post, I’m covering best practices for working with clients. Client Saftey in Eyelash Application Client consultation, care, and aftercare can make or break a successful eyelash extension business. Client safety should be your priority at all times. […]

In the 30+ years I’ve been creating lash looks for clients, there have been major advancements in lash technology. Throughout each innovation, I’ve found it helpful to come back to the basics, which is why I’m dedicating a 5-part blog series to the classic application of eyelash extensions. These articles will be based on the […]

Hey LashLifters! Since my first post on eyelash perming, many of you have reached out and asked for more details about the eyelash perming process. So, let’s explore the finer points of one of my favorite beauty services! Here is my comprehensive how to article, with tips taken from our new LashLift Training Manual. Note: In […]

Who doesn’t want bold, beautiful eyebrows that stand out and frame their eyes? Nothing is subtle or shy about brows these days… They’re hot, hot, hot! There are many options for both shaping and building up brows. Perhaps the greatest benefit of professional brow enhancement is the power to dramatically change how your customers see […]

Throw away your eyelash curler forever. Seriously. You can get a far greater lash-loving effect from perming your lashes. Perming, LashLift, Eyelash Enhancement Services – What Does It All Mean? Permed lashes look longer than straight lashes because they provide added curl and enhancement. Perming lashes also helps to impart a wide, doe-eyed look. You […]

Every bride needs drop dead gorgeous lashes on her special day. Lush false lashes are the best part of having her makeup done! Whether she’s a minimalist/ natural bride or a glam/ dramatic one, there are many different styles and applications to choose from. Take your pick from false strip lashes, cluster lashes (aka flare), […]

No matter how late your night or early your morning, eyelashes can save the day… Well, they can save your look at least. Sure, you can curl and prep and coat your lashes with mascara, but why work that hard, or wait until you can make it to a mirror, when you can wake up […]

For those of us born blond, we’ve had to deal with barely perceptible eyebrows our entire lives. If you’re like me, you’ve looked far and wide for the best way to enhance and define your brows so that they stand out in all their gorgeous glory. Today’s trending eyebrows make it more important than ever […]